Our story

Built around
the active life
after forty.

Athlete portrait

runningexcellence starts from a simple idea: training does not stop after forty, but the body may ask for a different kind of support.

That is why we bring together amino acids, beetroot extract, vitamins and minerals in one daily formula.

Mix Activator 40+ with water as part of your daily routine, alongside a varied diet and regular exercise.

On our science page, you can read about the research behind the ingredients and the limits of that evidence.

Our mantra

The second half
is the best half.

Shop Activator 40+