Two mature runners on a coastal trail at sunrise
The second half collection

Stay strong.
Stay sharp.
Stay in motion.

Science-led performance support for athletes who keep training, recovering and living fully after forty.

Performance*Vitality*Recovery
Why runningexcellence

Built for the athlete you are now.

Energy

Supports energy metabolism and helps reduce fatigue.

Circulation & muscle

Designed around beetroot extract, amino acids and magnesium.

Protection & recovery

With targeted antioxidants for daily support around training load.

After forty

The training does not stop.
Your body simply asks for more.

Mitochondrial output declines, recovery can take longer and nitric oxide production may drop. Activator 40+ is developed as daily support for that phase.

How we think about the science
Athlete at rest
Activator 40+ bottle
The hero product

Activator 40+

A daily blend of beetroot extract, amino acids, magnesium, B vitamins, alpha-lipoic acid and targeted antioxidants, formulated for active adults aged forty and over.

€45
30 servings - 30-day supply
  • Supports energy metabolism
  • Contributes to normal muscle function
  • Supports circulation and nitric oxide production
  • Helps protect cells from oxidative stress
Science overview

Every ingredient earns its place.

01

Beetroot and nitric oxide (NO)

Dietary nitrates may influence blood flow and exercise efficiency. This has been studied in both trained and recreational athletes.

02

Magnesium and muscle function

Magnesium contributes to normal muscle function and helps reduce tiredness and fatigue.

03

B vitamins and energy

Vitamins B3, B5, B6 and B12 contribute to normal energy metabolism. B3, B6 and B12 also support normal nervous system function.

04

Antioxidants and cellular protection

Vitamins C and E contribute to the protection of cells from oxidative stress. The formula also contains berry extracts and alpha-lipoic acid.

Ingredients
Ingredient stories

Whole inputs. Considered doses.

Explore the amino acids, beetroot extract, vitamins, minerals and berry extracts in Activator 40+, with the amounts per daily serving.

Explore ingredients
Testimonials
As a trainer, I want to perform at my best every day. Activator40+ gives me the convenience of an all-in-one product and the confidence that I get the right vitamins and minerals daily. A welcome addition to my active lifestyle, both during exercise and beyond.
Cally Yang, 46 · Personal trainer, Amsterdam
My annual blood work shows that even half a daily serving of Activator40+ already leads to a meaningful improvement across the board.
Donald Louw, 80 · Activator40+ user
Join the second half

The second half
is the best half.

Start your daily routine today.

Order Activator 40+